Video Asset Management: How To Make Your User Interface Industry Specific

Overcast MAX #5: Max User Interface (UI)

Video asset management is a reality for most enterprises today.

That’s because video is a phenomenal tool in so many areas of business: marketing, sales, video conferencing, live streaming, product videos, tutorials, HR, training videos, ads, promo videos, animation, corporate communications, and social videos — to name but a few.

Therefore, it makes sense to use a video asset management platform to put manners on this collection of big, complex files and to facilitate seamless collaboration. 

Max User Interface (UI)

However, not all UIs are equal…for instance, when talking about different industries. So, while the media industry would use keywords such as “assets” and “projects”, the security industry would refer to “evidence” and “cases”. 

Overcast Max UI is service designed to allow you and your organisation to use relevant terms — you can customise our video platform to your industry or business.

Benefits of Max User Interface in video asset management

Personalisation

Think about it: your clients and potential customers are accustomed to the jargon in your industry. By personalising the terminology, you create familiarity that makes onboarding and adoption easier.

Brand identification

Customise our video platform using your brand imagery and colours so that your customers can easily identify it as yours and enjoy a consistent user experience. You can even use a unique URL. Your customers won’t even know we are there!

Tech stack integration

We all need so much functionality in our websites and software tools these days that tech stacks are inevitable. But your customers could become confused if confronted with multiple interfaces. So, why not make it easy for them by consolidating your workflows under a single brand?

Let us help you

In addition to Max UI, we provide eight other Overcast MAX products that make video collaboration effortless. If you’d like to learn more, check in with Philippe on info@overcasthq.com or click here to get in touch

Boost Your Video Production To The MAX

It’s been a long two years of working from home for most of us and we’ve had to grapple with the unexpected challenges of remote working. 

For teams collaborating on videos, most have found that sharing/downloading video content is problematic, reviews and approvals are slow, workflows are clunky (at best), and speed to market isn’t speed at all (quite the opposite!)

For compact teams and small businesses, Overcast provides off-the-shelf SaaS solutions, but larger organisations will need a solution that includes a more complex tech stack, seamless collaborative workflows and best-in-class security

Enter Overcast MAX, a suite of next-generation cloud applications for production, collaboration, storage and distribution that makes remote video collaboration effortless. 

So, how does MAX work? Well, it’s a managed SaaS solution that improves your workflow and tech stacks through nine tailored products.

Max Live Streaming

“The global video streaming market size was valued at USD 50.11 billion in 2020. It is expected to expand at a compound annual growth rate (CAGR) of 21.0% from 2021 to 2028.” 

— Grand View Research

Max Live Streaming is a simple, secure, low-cost way to live stream broadcast events, town hall meetings, training and everything else you can think of. You can get up and running in seconds and scale up to your heart’s content. Even non-techies can do it!

Max Storage

Storage is one of the top concerns in relation to video production since video files are large and complex. Not a problem. You’re no doubt familiar with parties where you BYOB (bring your own bottle) — this occasion allows you to BYO storage. Best party trick ever!

With Max Storage, you can manage your workflows in the cloud or with a hybrid solution that conforms to your workflows. Not to mention the awesome benefit of future-proofing your content.

Max Transcribe

Transcribing is a slow, laborious and mundane task. But it’s a piece of cake with Max Transcribe, which uses the latest AI and Machine Learning to transcribe the audio content in a video. This makes your content immediately searchable and findable using time-stamps, plus you get your video content to market quicker.

Max Recognition

Remember a time when you had to spend ages scrolling through tapes searching for an amazing shot you know you filmed but cannot locate? Fortunately, those days are gone. Max Recognition uses the latest AI and Machine Learning to identify people, places, objects and events in videos and images. Also useful for managing archive footage.

Max User Interface (UI)

Every sector has its own jargon. For example, the media industry would refer to “assets” and “projects”, while the security industry talks about “evidence” and “cases”. Max UI is service-designed to allow you and your business to use the terms that are relevant to your industry.

Max Orchestrate

Technology is changing so fast these days that sometimes it’s hard to keep up. Monolithic architecture and legacy technology will stymie your workflows. So, if you need to simplify complex tech stacks and add/subtract new services, Max Orchestrate is the magic pill.

Max Identity

Naturally, when choosing a technology solution, security and identity protection are key concerns. No need to worry: Max Identity includes Single Sign On (SSO) and a number of Identity Security Techniques, including two-factor authentication, multi-factor authentication and auto logoff.

Max Editor

Max Editor is designed to ensure your audio-visual and graphics editors can use their preferred platforms — like Adobe or Avid — and still benefit from optimised cloud workflows. It’s secure. It’s speeds up collaboration. And you don’t have to download any content. Yay!

Max Simulator

Whether you are planning to invest in a cloud-based asset management platform for the first time or you need to expand your existing one, you’ll need to assess the cost and ROI, right? 

Throw your calculator in the bin! Max Simulator uses 20+ inputs to run an accurate simulation to help you fully understand your hosting and storage costs.

Overall benefits

With Overcast MAX Modules you can take back control of your IT infrastructure. In the following series of blog posts, we’ll delve deeper into each product to illustrate how you can reduce your costs, accelerate operational efficiencies, and aid competitiveness. First up: Max Live Streaming.

In the meantime, if you’d like to chat about your specific video asset management needs, we’d be delighted to help you to identify the ideal solution for your business. Email us on info@overcasthq.com or click here to get in touch.

We’ve Gone To The Dark Side

Hurray! We have good news to share! We’ve been nominated for an award for best UX at the UX Awards. But enough of that. What have we got for you? Annotations! That’s what!

2 fab new features designed for you

We want to make content creation easier for you, your clients and your bosses. And by that, we mean that we want you to spend more time being creative and less time fiddling around with technical tasks.  

So, we are delighted to announce two improvements to the Overcast HQ platform.

Annotations

The ease of collaboration and feedback is one of the top benefits to users of our platform and now we’ve added a major new functionality: Annotations. 

When giving feedback to a colleague or client on a video, you can drop a pin anywhere on the screen (see image below) and type in your comment. For example, you can identify a part of the frame that is underexposed or suggest adding a logo in one corner. We didn’t invent this technology, but we’ve made it really simple to use.

Annotations done properly save you time and ultimately raise the bar on the quality of your videos.

Annotations on the Overcast video management platform

Dark UI

Our other big reveal is a UI makeover. Since edit suites almost always have a dark background, we wanted to give a choice to our users: a black or white UI. We also want to ensure the best experience for users, which can change depending on time of day or working environment. 

Dark text on a light background is more widely used for better readability and focus during the day. However, the more time spent looking at a screen, the more eye strain it can cause, so you now have the option to switch to light text and images on a dark background if you wish. You can also exercise this choice in relation to the darkness of your working environment or whether you are working after sunset.

Overcast’s new sleek dark user interface

If you’d like to stick pins in the old, clunky way of managing video, get in touch for a demo.

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