Boost Your Video Production To The MAX

Drone Filming Video Production Overcast MAX

It’s been a long two years of working from home for most of us and we’ve had to grapple with the unexpected challenges of remote working. 

For teams collaborating on videos, most have found that sharing/downloading video content is problematic, reviews and approvals are slow, workflows are clunky (at best), and speed to market isn’t speed at all (quite the opposite!)

For compact teams and small businesses, Overcast provides off-the-shelf SaaS solutions, but larger organisations will need a solution that includes a more complex tech stack, seamless collaborative workflows and best-in-class security

Enter Overcast MAX, a suite of next-generation cloud applications for production, collaboration, storage and distribution that makes remote video collaboration effortless. 

So, how does MAX work? Well, it’s a managed SaaS solution that improves your workflow and tech stacks through nine tailored products.

Max Live Streaming

“The global video streaming market size was valued at USD 50.11 billion in 2020. It is expected to expand at a compound annual growth rate (CAGR) of 21.0% from 2021 to 2028.” 

— Grand View Research

Max Live Streaming is a simple, secure, low-cost way to live stream broadcast events, town hall meetings, training and everything else you can think of. You can get up and running in seconds and scale up to your heart’s content. Even non-techies can do it!

Max Storage

Storage is one of the top concerns in relation to video production since video files are large and complex. Not a problem. You’re no doubt familiar with parties where you BYOB (bring your own bottle) — this occasion allows you to BYO storage. Best party trick ever!

With Max Storage, you can manage your workflows in the cloud or with a hybrid solution that conforms to your workflows. Not to mention the awesome benefit of future-proofing your content.

Max Transcribe

Transcribing is a slow, laborious and mundane task. But it’s a piece of cake with Max Transcribe, which uses the latest AI and Machine Learning to transcribe the audio content in a video. This makes your content immediately searchable and findable using time-stamps, plus you get your video content to market quicker.

Max Recognition

Remember a time when you had to spend ages scrolling through tapes searching for an amazing shot you know you filmed but cannot locate? Fortunately, those days are gone. Max Recognition uses the latest AI and Machine Learning to identify people, places, objects and events in videos and images. Also useful for managing archive footage.

Max User Interface (UI)

Every sector has its own jargon. For example, the media industry would refer to “assets” and “projects”, while the security industry talks about “evidence” and “cases”. Max UI is service-designed to allow you and your business to use the terms that are relevant to your industry.

Max Orchestrate

Technology is changing so fast these days that sometimes it’s hard to keep up. Monolithic architecture and legacy technology will stymie your workflows. So, if you need to simplify complex tech stacks and add/subtract new services, Max Orchestrate is the magic pill.

Max Identity

Naturally, when choosing a technology solution, security and identity protection are key concerns. No need to worry: Max Identity includes Single Sign On (SSO) and a number of Identity Security Techniques, including two-factor authentication, multi-factor authentication and auto logoff.

Max Editor

Max Editor is designed to ensure your audio-visual and graphics editors can use their preferred platforms — like Adobe or Avid — and still benefit from optimised cloud workflows. It’s secure. It’s speeds up collaboration. And you don’t have to download any content. Yay!

Max Simulator

Whether you are planning to invest in a cloud-based asset management platform for the first time or you need to expand your existing one, you’ll need to assess the cost and ROI, right? 

Throw your calculator in the bin! Max Simulator uses 20+ inputs to run an accurate simulation to help you fully understand your hosting and storage costs.

Overall benefits

With Overcast MAX Modules you can take back control of your IT infrastructure. In the following series of blog posts, we’ll delve deeper into each product to illustrate how you can reduce your costs, accelerate operational efficiencies, and aid competitiveness. First up: Max Live Streaming.

In the meantime, if you’d like to chat about your specific video asset management needs, we’d be delighted to help you to identify the ideal solution for your business. Email us on info@overcasthq.com or click here to get in touch.

Latest Blog Posts

The Impact of the Creator Economy

In our last post, we looked at the rise of the Creator Economy. Now, let’s take a look at its impact.

This revolutionary phenomenon means that people who create content — from filmmakers to musicians — get funded directly by their audience. This has the disruptive impact of removing the traditional middlemen like record labels, film/TV commissioners, and publishers.

This has created amazing opportunities for content creators.

The Rise of the Creator Economy

There was a time when the phrase “Lights, Camera, Action” was only heard within the exclusive walls of Hollywood studios. Not so these days!

The past two decades have seen the rise of the Creator Economy…the lowering of technological barriers facilitates anyone to generate an income through delivering content to an audience.

Social media enables access to audiences without the need to go through a broadcaster or publisher.

But creators need access to technological tools to streamline the process of making fab content.

The Demand for Remote-Enabling Video Technology

Practically everyone owns a smartphone these days; therefore, we all carry a mini computer in our pockets. But, more than that, phones can record video clips and you can edit that footage through apps; so, effectively, we are all walking around with full video production capabilities.

So, armed with this portable video technology, it must be a piece of cake to make professional-looking videos, right?

Wrong!

Remote Work: The Evolution of Enterprise Video

Enterprise video has long been one of the key tools for small to medium-sized companies to fulfil their business objectives. But when the pandemic dispatched us to our homes to work remotely, suddenly it wasn’t so easy to create, collaborate on, and broadcasting video. Work had changed. Leveraging video for business was about to change too.

How Enterprises Are Creating Video More Easily

There’s no denying the domination of video with more than two billion monthly active users on YouTube and one billion on TikTok.

In our last post, we looked at trends in the acceleration of video management technology, which is driven by factors such as remote working, the ever-increasing demand for streaming content, and the rise of video content creators.

However, the ‘players’ — streamers, creators, and enterprises — have had to face the reality that the old way of working with video simply isn’t viable any more.

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