Overcast Industry Insights: The Evolution of Media Creation

MovieLabs says there is a time-critical need for executives to become more aware of supporting the future of media creation and to invest in it.

In this article, we delve into trends and strategic imperatives outlined in MovieLabs’ Urgent Memo to the C-Suite and reveals how the Cloud MAM solution that Overcast designed for Britain’s Royal Opera House fulfills those strategic imperatives.

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Overcast Industry Insights: The Evolution of Media Creation

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MovieLabs says there is a time-critical need for executives to become more aware of supporting the future of media creation and to invest in it.

In this article, we delve into trends and strategic imperatives outlined in MovieLabs’ Urgent Memo to the C-Suite and reveals how the Cloud MAM solution that Overcast designed for Britain’s Royal Opera House fulfills those strategic imperatives.

Overcast Industry Insights: The Evolution of Media Creation Read more

Serverless Architecture… what’s the point?

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What is Serverless Architecture?

Serverless architecture, cloud services, cloud-native, big data, are all terms that have been thrown around over the last few years. With claims of faster speeds, better security and overall improvement in your business processes!

In simple terms, we will break down what being “serverless” means to us and, more importantly, what it means for you when you’re using serverless platforms.

Serverless Architecture… what’s the point? Read more

AWS for Media & Entertainment — Philippe Brodeur and Zsolt Lorincz on AWS stand at NAB 2019

Overcast Supports AWS for Media & Entertainment Initiative

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Amazon Web Services (AWS) has launched a new AWS Media & Entertainment initiative to simplify cloud workflows. Overcast’s Future of Work Video Platform is built on AWS and we are delighted to be a partner in this initiative!

AWS for Media & Entertainment is an initiative featuring new and existing services and solutions from AWS and AWS Partners, built specifically for content creators, rights holders, producers, broadcasters, and distributors.

Overcast Supports AWS for Media & Entertainment Initiative Read more

max storage cloud storage

Cloud Storage: How To Stop Paying Ridiculous Margins

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The popularity of video consumption continues to explode and not just for marketing or brand building purposes. Video can also be used in-house for employee training and dissemination of information — this is even more valid in the current era of enforced remote working.

The possibilities that video offers your business are endless: connecting with your audience through live streaming, tutorials, product demos, promotional videos, vlogging and much more.

Video files are large — but how big is big?

Cloud Storage: How To Stop Paying Ridiculous Margins Read more

Remote working

What Have We Learned About Remote Working With Video — Part 2

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It’s been a long year of working from home and that doesn’t look likely to change any time soon. Since the unexpected and abrupt transition to remote working was thrust upon us, we have all had to adapt our work practices. 

We previously looked at how video production and remote working can be easy bedfellows by using a cloud-based platform to facilitate efficient collaboration, simplify tasks through automation and speed up reviews and approvals.  Now, let’s take a whistle-stop tour through other key considerations.

What Have We Learned About Remote Working With Video — Part 2 Read more

IBC 2019, Here We Come — Hand In Hand With AWS!

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We can’t wait for the IBC Show (13–17 Sept) this year, particularly because we’ve been chosen by AWS to exhibit in their booth. You can meet with our CEO to discover how to make video collaboration effortless. You can also see a demo of our video collaboration software — and enjoy a free breakfast — during an exclusive Avid event at IBC on Saturday 14th September. We have 25 tickets to give away for this event.

IBC 2019, Here We Come — Hand In Hand With AWS! Read more

Overcast Selected for AWS Booth At IBC 2019

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Overcast HQ is delighted to announce that we have been selected by AWS (Amazon Web Services) to exhibit in their booth at IBC 2019, which will take place from 13th to 17th September in Amsterdam. This is the second time this year the AWS team has selected us to exhibit alongside them. In April AWS chose Overcast HQ from technology companies worldwide as only one of 12 key tech enterprises to be on the AWS booth at NAB 2019 in Las Vegas.

Overcast Selected for AWS Booth At IBC 2019 Read more

video file sizes

Get Your Head Out Of The Cloud And Your Video Files Into It

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Size matters. And when it comes to video file sizes — things are just getting bigger. Over the last decade, we’ve graduated from standard definition to high definition, 2K, 4K and now 8K. Combine that with image enhancement technologies and we are talking about file sizes ballooning. But it’s not just the media and entertainment industries that are chasing higher quality; businesses and brands are jumping on the bandwagon too. So just what are the implications for businesses?

Get Your Head Out Of The Cloud And Your Video Files Into It Read more

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