Our Story

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At Overcast, we love video.  And you’re here because you love video too. The thing is — video is great until you have to manage it.  Why is it so difficult?

Actually, it’s not anymore.


Everyone has a solution.  Our early critics said:

“Why don’t you just use YouTube or Vimeo?”

They’re fine if you want to watch video, but what about security, privacy and managing rushes?

“How about WeTransfer and Dropbox?”

Again, great until you’re faced with downloading hundreds of versions onto your computer.

“How about memory sticks and hard drives?”

They’re fine too until you need to search for something or need a secure backup. In fact, there are so many ways to share, collaborate on and manage video that you are always wasting your time with tools that are not developed specifically for video.


Production workflows end up feeling like they are held together with duct tape and chewing gum.


Businesses use video to communicate both externally (to their clients and consumers) and internally (to their staff).

Our mission is to make the whole video ecosystem easier to manage by replacing multiple tools with one simple management system.


Leadership

Philippe Brodeur

Philippe Brodeur – CEO and Founder of Overcast HQ

Philippe’s first foray into TV was working for the BBC when he went on a news shoot — it took five of them (camera operator, lighting engineer, sound recordist, reporter and producer) and two taxi drivers to gather a 15-second clip. Ever since he’s been on a mission to make it easier to watch and work with video. Overcast HQ is a result of his love for both technology and TV. His other great passions include coaching his sons at rugby and skiing in the Alps.

Zsolt Lorincz – CTO and Founder of Overcast HQ

Award-winning developer, born in Transylvania and now living in Dublin, Ireland. Since the early 2000s, Zsolt has worked on multiple projects involving the development of CMS systems, e-shops, mobile apps and media asset management platforms. In our team Zsolt is not only the CTO and Founder of Overcast HQ, he is the heart and soul of our platform. When Zsolt is not developing software, you can often find him on a basketball court or taking long walks in the mountains.

Latest Blog Posts

Content: The Localisation Challenge

In this world of streaming video, the demand and opportunity for content targeted at global markets is continuing to skyrocket. But the total money available in those markets is lagging behind. One of the key challenges is how the media industry versions and localises content.

What do these terms mean? Most of the content produced has to be versioned for the various platforms and services on which it will be distributed. Most of it will also be ‘localised’ — that is, prepared for consumption in another territory — this can include adding foreign language subtitles and soundtrack, and re-editing to comply with regulatory and cultural requirements.

Creative Services: How A Collaboration Platform Can Make Your Life Easier

Being the Head of Creative Services isn’t an easy remit. It involves managing a team of people, all of whom have their own ways of creating visual and graphic content. It also involves meeting tight deadlines, which can be tricky on a project that requires a lot of input from different people. And it demands leadership since the buck stops with you in terms of delivering projects to your clients — on time and within budget — that are aligned to corporate goals.

While juggling all of these challenges, you’re aiming to deliver top quality content, cultivate a strong brand voice through that content, and ensure consistency of brand messaging through digital marketing channels.

Is Your DAM Future-proofed?

Your business is complicated. It has many different people in many different divisions doing many different things. Unsurprisingly, they all have unique ways of interacting with your products, services, clients, and assets.

A DAM provides an effective, streamlined way to manage your digital assets. But is yours future-proofed? Here are three of the key considerations when assessing if your DAM will stand the test of time.

End-To-End: What Does It Mean and Why Do So Many Media Organisations Claim To Do It?

It used to be when you went to a broadcasters’ conference like IBC or NAB you would meet vendors who sold cameras, graphics, encoders, transmission systems and even satellites. But that has all changed since video started migrating to the cloud.

As the use of video becomes ubiquitous, so too does the creation of video tech solutions to help you create videos efficiently and distribute them. But a quick walk around IBC this year and it’s clear that the messaging is anything but clear.

Why Invest In Corporate Video Technology?

The use of video as a business tool is exploding in popularity, but what’s also constantly expanding is the range of ways in which video can serve a business to foster more engaging communication with workers and share business intelligence with co-workers, customers, partners, prospects, vendors and shareholders. The video revolution is here and the time to invest is now!

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