Overcast Reaches $20M Valuation Backed by Google’s Former Head of Start-Ups
We’re excited to share that Overcast has reached a $20 million valuation, following a fresh $1.2 million (€1 million) funding round — a milestone recently reported by The Business Post.
This new investment reflects growing confidence as we continue scaling globally and empowering enterprise brands to manage video content smarter, faster, and more cost-effectively.
Read the full coverage of Business Post here.
A Strong Network of Strategic Investors
Overcast has now raised close to $5 million since its founding in 2015, with support from an exceptional group of investors who bring deep experience in technology, media, and entrepreneurship.
Our backers include:
- Enterprise Ireland
- David Shackleton, co-founder of Ding and former CEO of Openback, which was acquired by Twitter in 2022
- Stephen Cooney, Managing Director of Loyola Pub Group
- Paddy Flynn, former Head of Start-Ups at Google
- Anil Kokaram, Professor at Trinity College Dublin, founder of Green Parrot Pictures, which was acquired by YouTube, where he later served as Head of Technology
Together, these investors bring a mix of operational insight, product innovation, and global perspective — helping Overcast accelerate its growth while maintaining independence and focus.
Building the Future of AI-Powered Video Management
Founded in 2015 by Philippe Brodeur and Zsolt Lorincz, Overcast was created to solve a simple but universal challenge: video is the hardest content type to manage at scale.
Our platform helps global enterprises centralize, store, search, and distribute video content — making it as seamless as working with a document or photo. By using AI and automation, Overcast eliminates manual bottlenecks in video workflows, enabling dispersed creative teams, rights holders, and third-party partners to collaborate securely in the cloud.
Overcast technology can help brands:
- Reduce storage costs by up to 96%
- Accelerate time-to-market by up to 78%
- Automate multi-platform distribution and compliance
It’s why enterprise leaders like Diageo, Vodafone, YETI, the Royal Opera House, and ProSiebenSat.1 trust Overcast to power their global video operations.
Momentum, Growth, and Independence
Speaking to The Business Post, our founder and CEO Philippe Brodeur shared that Overcast has achieved 100% revenue growth for three consecutive years and is on track to reach break-even by the end of 2025 — a significant achievement for an Irish deep-tech company in today’s market.
“We had offers from venture capital, but we decided to stay independent and reach break-even first,” said Brodeur. “That freedom allows us to grow on our own terms — focused entirely on delivering value to our customers.”
The new investment — from long-term strategic angel backers including Paddy Flynn and Trinity College professor Anil Kokaram (who sold his company Green Parrot Pictures to YouTube) — will help Overcast expand its team by 10 new hires, bringing total headcount to 28 this year.
From “Too Early” to “Right on Time”
Overcast has been leveraging AI and machine learning since 2017 — long before “AI-powered” became a buzzword. Back then, the market wasn’t ready.
“It sucks to be early,” Philippe joked. “Everyone loved the idea of AI for video management — but no one was buying.”
That changed dramatically during the pandemic. As creative teams shifted to remote work, the demand for secure, cloud-based collaboration surged. Overcast re-architected its tech stack to focus exclusively on large enterprise customers — a strategy that positioned the company perfectly for the hybrid, AI-driven workflows defining today’s media landscape.
“The pandemic was our ‘Year Zero,’” said Brodeur. “We rebuilt our platform for the enterprise — and the shift to cloud content workflows played directly to our strengths.”
Scaling with Purpose
All of Overcast’s investors are strategic — people who know the global media and technology ecosystem inside out. Brodeur believes this approach, coupled with steady organic growth, sets Overcast apart in a market where many competitors are being consolidated or acquired.
“We get a lot of approaches to sell, but none that have won us over,” he said. “We want to stay independent and see how fast we can grow organically. Over the next 12–15 months, we’ll keep building momentum — and then decide whether to raise a major round or continue growing through our own success.”
Looking Ahead
Reaching a $20 million valuation is a milestone — but it’s also a starting point. The Overcast team is focused on scaling globally, expanding AI capabilities like Deep Search and Marketing Mission Control, and continuing to make video management effortless for enterprises everywhere.
“Hitting break-even changes everything,” said Brodeur. “It means we can chart our own course — and keep focusing on innovation, our customers, and the future of video.”
About Overcast
Overcast is an AI video management and media operations platform built for enterprise brands. Founded in Dublin, Overcast helps marketing, media, and creative teams manage, search, and collaborate on video content — securely and at scale.
Learn more at www.overcasthq.com
