The ROI of Reuse — Why Smarter Video Management Pays Off
In today’s high-demand, content-driven world, every video asset has value—but most teams are failing to unlock it. According to Overcast’s recent Censuswide survey, 77% of brands […]
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Reshoots, Redundancy & Risk: The Hidden Costs of Poor Video Management
77% of brands admitted to reshooting video content because the original files were lost, misplaced, or couldn’t be located in time. Read more.
Video Is Now the King of Content—But Are You Managing It Right?
Video usage in marketing has surged by 71% over the last five years, yet most brands are still relying on outdated workflows and decentralised systems. Read more.
Inside the Roundtable: Rethinking Global Video Strategy at ProcureCon
Discover the key takeaways from Overcast’s roundtable at ProcureCon, where leaders explored how global brands can scale video content efficiently, without increasing cost or complexity.
How Overcast Is Driving AI Innovation in Video Search — Recognised by the Irish Government
We’re delighted to share that Overcast HQ’s pioneering work in AI video search has been officially recognised by the Government of Ireland as a part of its innovation showcase, the Department of Enterprise, Trade and Employment.
What Is Semantic Search? And Why It’s a Game-Changer for Content Management
Semantic search goes beyond keywords—using AI to understand the meaning behind your queries. Read more.
Navigating the Complexities of Modern Video Editing
Editors often encounter numerous challenges that can impede their creative flow and efficiency. Read more.
Building a Video Experience Platform: Beyond the CMS
Brands that once relied on traditional Content Management Systems (CMS) to organise and distribute their content are now finding that CMS platforms are not built for video-heavy workflows. Read more.
Why Traditional DAMs Are Holding Your Content Back
As video content continues to dominate the digital landscape, businesses are realising that traditional Digital Asset Management (DAM) systems are no longer enough. ead more.
Overcoming Challenges in Remote Editing: Collaboration and Security
While cloud-based solutions offer unparalleled flexibility and scalability, ensuring seamless teamwork and safeguarding sensitive video assets are paramount. This blog explores these challenges and how modern tools, like Overcast HQ, address them effectively.
The Role of AI in Revolutionising Remote Editing Workflows
Artificial Intelligence (AI) is redefining the way we approach video editing, making workflows smarter, faster, and more intuitive. Read more.
Why Remote Editing Workflows Are the Future of Media Production
Remote editing workflows powered by cloud technology are redefining how creative professionals work, collaborate, and deliver content efficiently. Read more.