Enterprise teams don’t suffer from a lack of content. They suffer from an inability to activate the content they already own. When discovery fails reuse disappears and waste quietly takes its place.
What if everything you need already exists inside your archive but you just can’t see it yet?
Creativity thrives in flow — that magic space where ideas come easily and execution feels effortless.
But for most marketing and production teams, that flow gets interrupted.
Behind every ad, every social clip, every corporate film — there’s a small mountain of time lost just searching for assets. We built DeepSearch because this isn’t just inefficiency — it’s creative burnout.
DeepSearch is the next evolution of the Overcast platform — a breakthrough in how teams find what’s in their videos.
Overcast has reached a $20 million valuation, following a new $1.2 million investment round backed by Google’s former Head of Start-Ups, Paddy Flynn, and a group of leading Irish investors. The milestone marks a major step forward for the Dublin-based AI video platform as it scales globally and prepares to reach break-even in 2025.
ProSiebenSat.1 is stepping into the future of media operations with Overcast HQ.
By uniting compliance and content delivery on one platform, they’ve turned complex, manual processes into a streamlined, cloud-native workflow.
In today’s high-demand, content-driven world, every video asset has value—but most teams are failing to unlock it. According to Overcast’s recent Censuswide survey, 77% of brands […]
77% of brands admitted to reshooting video content because the original files were lost, misplaced, or couldn’t be located in time. Read more.
Video usage in marketing has surged by 71% over the last five years, yet most brands are still relying on outdated workflows and decentralised systems. Read more.
Discover the key takeaways from Overcast’s roundtable at ProcureCon, where leaders explored how global brands can scale video content efficiently, without increasing cost or complexity.
We’re delighted to share that Overcast HQ’s pioneering work in AI video search has been officially recognised by the Government of Ireland as a part of its innovation showcase, the Department of Enterprise, Trade and Employment.
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