When you’re relied upon by brands like Ryanair, Visa and Danone, PR firms like Edelman need to be able to deliver first-in-class work on schedule. By making video collaboration and management much easier, Overcast has helped them meet their video challenges.
Edelman do some of the best PR work for some of the most trust brands in the world. That’s a lot of pressure reduced by moving to Overcast’s cloud platform for video.
“Video consumption grows 100%+ every year” — YouTube. The global online video platform in media and entertainment market is projected to grow at an annual rate (CAGR) of 17.5% from 2018 to 2025 (— Allied Market Research). Businesses will ignore it at their peril. In our last two blog posts, we explored search and collaboration, […]
“83% of marketers said they’d create more video content if there were no obstacles like time, resources and budget.” — Buffer The good news — no, the great news! — is that the right platform will save you time and money, and will optimise your use of available resources, including the sweat of your hardworking […]
“In 2021 video will make up 82% of all internet traffic” — Cisco When video started becoming a key communication channel for enterprises, many people thought that creating content would be the hardest part. But since the popularity of video has exploded in this YouTube era — bringing with it a need to scale up […]
Have you ever been sold an end-to-end video software solution? Just look online at how many sell themselves as that. So you buy into that promise, try it out and you end up disappointed. Any video streaming service that says they are end to end is lying. It’s a bold statement but it’s true! The […]
Bye bye, hard drives underneath my desk. Hello, cloud-based digital asset management! Video management is very tricky if you are relying on a small group of people working in an office who are not trained as editors or technicians. They need to share, collaborate and distribute content in various formats to multiple devices. But if […]
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